Contract Strategy

We build the business case for your contracting strategy based on data, market intelligence, and insights from our clients. We help providers succeed through proactive strategies that deliver both immediate growth and long-term sustainable performance. We have the expertise, relationships, and experience to help you negotiate successfully in your unique market. And we help you refine contracts at the right rates with language that protects your contract yield.

Payor landscape expertise

Working nationwide gives Unlock Health insights into large-scale payor trends and behaviors that our clients can capitalize on. Our expertise and experience help you “see around the corner” and anticipate the payors’ next moves. With experience in thousands of payor/provider issues, we help our clients stay prepared for all situations.

Managed care insights & analytics

The managed care environment is constantly changing. We provide insights into benchmarking, analytics, and performance monitoring. Our clients use this data to power overall managed care strategy, negotiation decisions, and contract performance that ensures financial sustainability.

Unlock Health founder and chief executive officer Brandon Edwards pioneered the use of strategic communications for payor/provider issues more than 20 years ago. Our approach continuously evolves, incorporating the latest market intelligence, pattern analysis, and game theory. We deploy the strategy that fits the organization, the market, and the situation.

We help provider organizations protect brand reputations while pulling the right levers to get the contracts they need. Our approach controls the narrative and engages all audiences: board members, physicians, staff, employers, brokers, elected officials, patients, and media. Our unparalleled experience and expertise with this complicated and fast-moving work generates better results than anyone else.

Rebuilding volume before, during, or after difficult negotiations.
Difficult and contentious negotiations often result in short-term volume losses. Out-of-network situations can create additional volume loss and financial pressure.

We deploy the industry’s most effective digital marketing tools to create and rebuild volume in keys service lines quickly and cost-effectively. We use search engine marketing, social media marketing, and health risk assessments (HRAs) to identify patients in need. You’ll find yourself on a better financial footing without delay, yet the most important benefit is to your patients. We help remove any barriers that the payor created and connect patients to the care they need.